Back to reality

Finally on 8 October, I took the flight from Zurich and landed on Hong Kong on 9 October. Mix of feeling strange and warm! It's a new start!

Switzerland

From 1 to 7 of October, I left London for Switzerland. I went to Basel, Luzern and then Zurich, the last short trip in this 10 months work holiday in Europe. Though it's a bit sad, it's still an unforgettable journey!
Switzerland

National Movie Awards

The first ever National Movie Awards in UK was held in London. So I took the chance to go and see the celebrities like Bruce Willis (Die Hard 4), Daniel Craig (Casino Royale), Tobey Maguire (Spider Man 3), Johnny Depp, Keira Knightley and Orlando Bloom (Pirates Of The Caribbean: At World's End)...supposedly. However, it was just disappointed that I can't see any of them except the whole group from Harry Potter which I had no interest in it at all. I thought it was pretty much like just the game for themselves and it didn't catch much attention from the public. Anyway, it should be the last party that I had in London because I am leaving London finally! Through the hard stages of job searching, interviews, finally can get a training post in a design consultancy. However, it is just not starting now but in the New Year time. So it's a bit embarrased timing! Really not sure if will come back to take the job at that time. But let's see how things are going in the near future! By the way, still learned a lot from the job hunt and the September's London Design Festival had just added more colours to my staying in London!.....m.....it's getting cold, maybe it's time to home!
National Movie Awards

Zaha Hadid/Future System

2 big architects came together in a seminar. Both are world recognised with their fresh architectural form and experimental perspectives to architectuture.
www.zahahadidblog.com
www.future-systems.com

Dove evolution and its similarity

"No wonder our perception of beauty is distorted." clearly stated the ironic concept of what Dove had brought about their views of real beauty in this TV advert for the dove self-esteem fund. This hidden true story had achieved a huge success and aroused a wide attention globally. I attended a talk by this advert behind agency, Ogilvy, Toronto to have their experience sharing. It's a risky approach to compare to the other body care or cosmetics brands. But it's a creative approach that build on truth and mutual trust between agency and client. And more, I think its documentary way and the background music (which I liked) had added the sympathy to this advert.

That advert makes me think about what I saw in a window display with a fat female model in swimming suit in Sweden. This would not be happened generally! That somehow got the similar true idea of beauty as Dove!!!

Mirror

This was the Super Design Market where the young designers were selling their inventions and creative products. The ambiance of creativity was just so good that everybody was enjoying their discovering!

And in it, I found this one. This is not a pair of sunglasses actually, but a mirror can be hung on wall. The idea is just witty and nice!
www.richardshed.com

The Conran Shop

These are 2 pieces of tomato seeds. The seeds is actually the eyes of the figure. When growing it, have to bury the figure's head into the soil. This is a funny idea.


I bought this little seeds in the Conran shop which is a famous lifestyle shop for modern living owned by Terrence Conran. And I especially like the paper bag with the colourful patterns. It's a bit 80s I think, but it's beautiful!
The Conran Shop

The Southbank Center identity

During this year's London Design Festival, the Southbank Centre is served as the central hub where many activities were held. And I found the new Southbank Centre identity is very visually attractive with the inter-weaving coloured patterns. As an art and culture centre, its identity unique, modern and flexible to adapt to different colour scheme.
Southbank Centre

Pentagram posters exhibition

Pentagram held an exhibition of posters from throughout the firm’s 35-year history on this Thursday at the London office in Notting Hill. This was also a good chance to looked around the office as well. The works are single-minded, human and typographically excellence, which are thought to be their design philosophy behind the firm.
More posters photos taken in Pentagram

Irma Boom

The new D&AD president, Simon Waterfall made the introduction.


The 2,136-paged-SHV book.

Yesterday night, I attended a lecture by the famous Dutch book designer Irma Boom. She showed us couples of beautiful books she had been designed and talked about her design process. The pictured one is the SHV anniversary book with 2,136 pages, which was spent 5 years to finish it. That's really devotion and passion. Her works were all unique. And each one was striked to make the most of it. Most of her books' structures were deconstructed then constructed to a new form and new perspective to readers. This just enhanced the books contents with Irma Boom's beautiful and inspiring ways - “If there is something in common about my books, it is the roughness,” she says. “They are all unrefined.”
Irma Boom